As a native to Prince George, Roberta reaped the benefits of living in the North and developed a strong passion for Northern Communities “The North is so vast and beautiful. However, it’s the people that are so exceptional! From Haida Gwaii to Valemount, Fort Nelson to Williams Lake, I have special memories from the tens of thousands of people and First Nations I have had the pleasure to meet, support and work with.” 

A high-profile business leader, influencer, advocate, and ambassador who guides organizations to achieve growth, visibility, performance, and social impact. Roberta has a genuine passion for delivering a lasting impact on the region. She excels at forging strategic partnerships, and building consensus amongst stakeholders. A strong business development professional with a Master of Business Administration (MBA) focused in Executive Management, Sustainability and Coaching.

Roberta loves animals, outdoors, music and new adventures with her husband Dan.

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